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Dr. Genevieve Bell
 

avatar for Dr. Genevieve Bell

Intel Fellow / Director of User Interaction and Experience
Intel Corporation
Genevieve Bell is an Intel Fellow and the Director of Intel’s Interactions and Experience Research Lab. Dr. Bell joined Intel in 1998 as one of its first anthropologists, and immediately began to change the way Intel thinks about its strategy and its products. She helped drive the company’s first overseas field studies and conducted groundbreaking research in urban Asia. In 2005 Bell utilized her unique perspective on the many different ways humans interact with technology to create a visionary plan for the future of TV. She became the driving force behind Intel’s emerging focus on user experience changing not just television, but the building blocks of how Intel envisions, plans, and develops its platforms. Intel’s only Anthropologist/Fellow, Bell currently leads a research and development lab that is expanding her revolutionary insights from television to the rest of the company. With her team of social scientists, interaction designers, human factors engineers, and a wide range of talented technologists, she will drive user-centered experience and design across the compute continuum. Raised in Australia, Bell received her bachelor's degree in anthropology from Bryn Mawr College in 1990. She received her master's and doctorate degrees in anthropology from Stanford University in 1993 and 1998, respectively. In 2009, she was South Australia’s 15th Thinker in Residence and her report is breaking new ground in terms of public policy. She has published extensively on a wide range of subjects, returning most often to her deep fascination with the intersection of technology and society. Her most recent book, "Divining the Digital Future," co-authored with Prof. Paul Dourish, will be released by MIT Press in spring 2011.


 

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